Cellcast News
Trading Update
2nd August 2006
Further to the trading updates issued by the Company on 2 June and 14 July 2006, Cellcast announces that it has achieved revenues for the six month period ended 30 June 2006 of approximately £9.0 million, a 50% increase on the same period last year. As previously announced, due to the unforeseen consequences of the changes made to Sky's Electronic Programming Guide (“EPG”) in the first quarter of this year, Cellcast is expecting to report an EBITDA loss of approximately £1.5 million for the six month period ended 30 June 2006.
The Company has moved quickly to counter the effect of the EPG changes and the Directors believe that UK operations are likely to return to profitability in the second half of 2006.
The Directors also believe that good progress has been achieved in the development of Cellcast’s international operations which, from a negligible base last year, accounted for some 20% of revenues in the first half of 2006. Building on momentum from the second quarter and with growth being achieved in established operations including in South America, India and China, and the recent launch of initiatives in South East Asia, the Directors expect that the Company’s international operations will represent a rapidly growing and more substantial proportion of overall revenues in the second half of 2006.
For further information:
Cellcast plc |
|
Andrew Wilson, CEO |
Tel: +44 (0) 20 7190 0300 |
| andrew@cellcast.tv | www.cellcast.com |
Daniel Stewart & Company Plc |
|
Lindsay Mair / Marc Young, Corporate Finance |
Tel: +44 (0) 20 7776 6550 |
Media enquiries:
Abchurch |
|
Henry Harrison-Topham / Gareth Mead |
Tel: +44 (0) 20 7398 7700 |
Notes to Editors:
Cellcast plc
Cellcast plc is a leading international provider of participation television applications and interactive mobile content in the fast-growing multi-platform digital entertainment sector. Headquartered in London, with associated operations in Paris, Beirut, Mumbai, Hong Kong and Buenos Aires, Cellcast's applications and programming are distributed on the Sky Digital platform in the UK and broadcast partners include Canal+ in France; STB in Ukraine; Future TV, Dubai Television and Rotana TV in the Middle East; Zee TV and Star TV in India; TVS-3 in China; Telefe in Argentina; and TeleAmazonas in Ecuador.
Cellcast's revenues streams are independent of both advertising and subscription fees. With a network of revenue sharing agreements with telecommunications carriers and aggregators across five continents, Cellcast receives a share of the call revenue every time a consumer uses a mobile or fixed-line phone to participate in its interactive entertainment, revenue which is retained or shared with its broadcast partners. Cellcast's programme formats and proprietary Interactive Platform (CIP) also facilitate delivery of content to mobile phones, the internet and broadband-delivered IPTV. This enables viewers to continue participating in a programme away from the TV, generating 24/7 revenue opportunities. In May 2006, Cellcast announced the launch of a range of new interactive entertainment services on Freeview's digital terrestrial television (DTT) platform in the UK which included a breakthrough in interactive TV technology.
Cellcast plc joined the AIM market (AIM) of the London Stock Exchange on 21 September 2005.